# January 2025

January Updates

Segmented analysis, new data connectors and more at Birdie 🎉

Hi, Birdie Community,

We’re kicking off the year with some major improvements! Our latest update brings new features to enhance your feedback analysis, along with new data connectors to expand your data sources. Here’s what’s new:

## Customer Segments

Now you can segment your customers based on specific characteristics like profile and behavior. This feature allows you to analyze distinct user groups, identify patterns, and prioritize strategic actions with more precision. Learn more about the feature.

![](https://tawk.link/685001d2e1d1cb19110409b6/kb/attachments/4atDbYiLIc.gif)

## Tooltips for Metrics

We’ve added detailed descriptions to metrics on exploration pages, making data interpretation easier and analysis more accessible to all users.

![](https://tawk.link/685001d2e1d1cb19110409b6/kb/attachments/b7vH5AusP3.gif)

## New Metric: Sentiment Score

Now available for all data sources, this metric provides a broader view of customer sentiment towards your product or service. [Access the metrics glossary](/getting-started/metrics-glossary.md).

## Other Features

* Quality and accuracy evolution\
  Improvements in Opp suggestion engine.
* Bug fixes\
  Fix metric formatting

## New Data Connectors

![](https://tawk.link/685001d2e1d1cb19110409b6/kb/attachments/ML95hBFTI_.png)

## What’s Coming Next?

* Mixpanel cohort sync with Birdie
* Custom Dashboards to track relevant metrics
* Workspaces for better organization within your company
* Correlation analysis for deeper insights

Explore the updates and let us know what you think – your feedback is crucial to our continued improvement.

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