# Signal, Sentiments and Intentions

When feedback data is ingested into Birdie, it undergoes an AI-powered enrichment process to extract deeper meaning and structure from unstructured text. This process classifies each feedback entry based on three complementary dimensions:

* Signal – whether the feedback contains valuable, actionable content
* Sentiment – the emotional tone expressed in the feedback
* Intention – the purpose or intent behind what the user is saying

These classifications help filter out irrelevant inputs, highlight meaningful themes, and enable smarter analysis across teams.

## Signal Detection

### Definition

The goal of Signal Detection is to filter out irrelevant or low-quality feedback (referred to as "noise") and retain only the valuable content (referred to as "signal") that contains meaningful information for analysis.

### Purpose

This task ensures we focus our analysis only on feedback that contributes actionable insights, improving model performance and dashboard relevance.

### Examples

* Noise: “Good morning!” (greeting), “#@@#” (nonsense), “Good” (too short)
* Signal: “The new feature is useful.”, “I need help to understand this…”

## Sentiment

Birdie’s AI identifies and tags sentiments expressed in feedback. Each piece of feedback may include more than one sentiment, and Birdie classifies them accordingly.

![](https://2659701720-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FN7EEIMhL4xEKWM6BDyEL%2Fuploads%2F9XDD7LLgE1rKCN0NIzYv%2Fss_exploration_filter-sentiment_v1.png?alt=media\&token=3794dbef-8f5e-43f9-9a09-84eee0339313)

| Sentiment | Sentiment Level | Description                                                                                                  |
| --------- | --------------- | ------------------------------------------------------------------------------------------------------------ |
| Positive  | Only positive   | All feedback sentences contain only positive sentiments                                                      |
|           | Mostly positive | More than half of the feedback sentences contain positive sentiment, even if combined with other sentiments. |
|           | Any Positive    | There is some mention containing positive sentiment in the feedback sentences.                               |
| Neutral   | Only Neutral    | All feedback sentences contain only neutral sentiment.                                                       |
|           | Mostly Neutral  | More than half of the feedback sentences contain neutral sentiment, even if combined with other sentiments.  |
|           | Any Neutral     | There is some mention containing neutral sentiment in the feedback sentences.                                |
| Negative  | Only Negative   | All feedback sentences contain only negative sentiment.                                                      |
|           | Mostly Negative | More than half of the feedback sentences contain negative sentiment, even if combined with other sentiments. |
|           | Any Negative    | There is some mention containing negative sentiment in the feedback sentences.                               |

## Intention

Intention classification captures the underlying purpose of what the user is expressing. A single feedback entry may include multiple intentions.

![](https://2659701720-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FN7EEIMhL4xEKWM6BDyEL%2Fuploads%2FEKS97lDfgv2vkgrqsZrR%2Fss_exploration_filter-feedback-intention_v1.png?alt=media\&token=99252ede-6775-4a3c-b9f8-ecdfb8edee16)

| Intention       | Description                                                                                                                                                                           |
| --------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| **Compliment**  | Sentences that express admiration or positive recognition regarding some aspect of the product or service.                                                                            |
| **Problem**     | Sentences that express a problematic situation, difficulty, or challenge that the feedback author is facing.                                                                          |
| **Question**    | Sentences that seek specific information or clarifications and are generally formatted as a question.                                                                                 |
| **Request**     | Sentences that express a request, desire, or need for something.                                                                                                                      |
| **Information** | Sentences that provide information or clarifications without necessarily expecting a response. Similar to a neutral description of a situation before mentioning a Praise or Problem. |
| **Solution**    | Sentences that propose a response, solution, or method to resolve a Problem or situation presented by the feedback author.                                                            |