> For the complete documentation index, see [llms.txt](https://ask.birdie.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://ask.birdie.ai/voice-of-customer/opportunities.md).

# Opportunities (Opps)

An Opportunity in Birdie represents a specific insight extracted from customer feedback, highlighting emerging trends, critical issues, or areas for improvement. These insights allow teams to analyze minute details, identify root causes, and find strategic actions to enhance the customer experience.

Effectively managing Opportunities helps organizations prioritize initiatives that directly impact customer satisfaction and business growth.

![Opportunity illustration](/files/FlayKKiluZerMaYDLvKM)

***

### Structure of an Opportunity

Each Opportunity in Birdie is organized into several essential components:

* **Title and Description**. A clear and objective title accompanied by a detailed description that explains the nature of the Opportunity.
* **Metrics Header**. A summary section that displays relevant metrics, such as the number of associated feedback, customer impact indices, and trend analyses.

![Metrics header](/files/4N3V8cM6N6Xry5u6ea51)

### Associated Areas

The Opportunity can be linked to one or more Areas of interest within the organization. Read more about [Areas](/core-concepts-and-entities/areas.md).

![Associated areas](/files/4XRP56ScLdSF8Ge0NEAO)

## Advanced Features

### What's happening

An AI-generated summary that provides an overview of the data, offering immediate insights about the context and importance of the Opportunity.

### Segments

Specific sets of feedback linked to the Opportunity, enabling targeted analyses. Read more about [Segments](/core-concepts-and-entities/segments.md).

![Segments](/files/FlayKKiluZerMaYDLvKM)

### Charts

Visual representations of data, including graphs and tables that illustrate patterns, trends, and correlations related to the Opportunity.

![Charts](/files/YluEXlAfVjOK5PW1cq0k)

## Skye - AI Assistant

Birdie's AI assistant integrated into the Opportunity page to deepen understanding of the identified problem. Within an Opportunity, Skye can:

* Provide detailed insights about the nature and extent of the problem;
* Detect related or underlying issues;
* Suggest actions or focus areas to resolve the issue effectively;
* Identify emerging trends in feedback that may impact the Opportunity.

![Skye AI assistant](/files/FGAYGYzVtrTZsPxG0hRC)

## Comments

A collaborative space where team members can discuss insights, suggest actions, and share observations about the Opportunity based on customer comments.

![Comments](/files/R42yA1iUu9FCaOty70zA)

{% hint style="info" %}
Best Practices

* Understand and use all components to analyze and resolve Opportunities effectively.
* Use comments to your team's advantage to maximize insights.
  {% endhint %}

Further reading

* [Understanding and creating Areas in Birdie](/core-concepts-and-entities/areas.md)
* [How to use the Segments in Birdie](/core-concepts-and-entities/segments.md)


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://ask.birdie.ai/voice-of-customer/opportunities.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.